ECA: European Cockpit Association or Early Case Assessment?
Wednesday, March 4th, 2009
At LegalTech New York there was still considerable discussion about ECA, which I of course assumed meant early case assessment. And, while I have a good idea of what ECA means in the practice of electronic discovery, it struck me that many electronic discovery vendors were making up definitions to suit their own needs. So, in a search for the one true meaning I began my search in earnest.
First, I went to Wikipedia. Apparently ECA can stand for a whole host of things, including:
- Evangelical Christian Academy, a school for missionary children in Madrid
- Entertainment Consumers Association, an entity representing American game consumers
- European Cockpit Association, the representative body of 34 national flight crew associations in Europe
After a brief diversion into the mandate of the European Cockpit Association I decided that Wikipedia wasn’t the answer. Then I came across a pretty illustrative post from the Settlement Perspectives blog. There, the author struggles with the same quest and ultimately concludes that an early case assessment is a “disciplined, proactive case management approach designed to assemble, within 60 days, enough of the facts, law, and other information relevant to a dispute to evaluate the matter, to develop a litigation strategy, and to formulate a settlement plan if appropriate.”
What’s interesting about this definition is how important *early* is to a successful ECA. While it seems both obvious and axiomatic, doing this process within 60 days seems to hold some of the secret sauce. According to Schering-Plough’s VP of Litigation and Conflicts Management: “in 60 days… you will know 80 percent of what you will ever know about a case.”
While this 60 day window initially seems reasonable, I’d wager that the timeline can be exponentially more aggressive, especially for practitioners leveraging next generation search and analytical tools…
As an example, let’s assume a fairly broad collection of relevant electronically stored information (ESI) where counsel wisely iterates on their search strategy to divine 80 percent of the significant case facts. This process could and should occur with 60 hours, much less 60 days. Not only is this compressed time frame dramatic in terms of moving the window from two months down to one week, but in reality an ECA needs to be done this quickly in order to facilitate preparation for the newly accelerated meet & confer conferences, as well as providing counsel with the insights to develop a settlement posture before the parties have become entrenched for expensive and protracted litigation.
We live in a time where information is now presumed to be instantly available. While perception isn’t quite yet reality, it’s incumbent upon modern litigants to have real case data available within days, if not hours, from the inception of litigation. Since the opposition probably has a significant jump start on the facts (since they filed the lawsuit), the defendant doesn’t have the luxury of taking two months to determine 80% of the relevant facts.
“Unless I’m wrong, and I’m never wrong…” this means that counsel should be conducting ECAs in nearly every case. It should be “must have” instead of a nice to have. However, anecdotal evidence suggestions that ECAs aren’t performed routinely today. The question is why?
Aside from the educational component and the use of old school, brute force review methodologies, the answer may lie in a common litigation mindset: i.e., the desire to avoid costs for as long as possible. Even in the Settlement Perspective piece the author admits to this mindset: “I would prefer to avoid ‘all the major work’ on a case if I can.” While he doesn’t seem to lump data analytics into this camp, this pervasive notion is still readily apparent.
In order to make the sea change where ECA is a standard operating procedure in every matter, counsel must understand that while some costs are incurred early in the process the benefits are crystal clear: i.e., determining customized case strategies early in the matter to decide whether to fight or settle. Similarly, corporate clients must recognize that the benefits outweigh the costs and require their litigation counsel to include this process in every significant matter. Failure to do so merely widens the rapidly growing information gap, leads to uniformed case decisions and heightens confusion with the European Cockpit Association.
Learn More On Ediscovery Litigation.